WordPress Designer $100,000 USD/year Pay is set based on global value, not the local market.
Most roles = hourly rate x 40 hrs x 50 weeks
Not accepting applications on crossover.com at this time.
Description
Ready to revolutionize educational web experiences? As a WordPress Designer at Alpha School, you'll be the digital architect behind our growth trajectory—transforming concepts into compelling, conversion-focused websites with remarkable speed and precision. You're not just building websites; you're crafting digital journeys that convert curious visitors into enrolled families.
We view our digital presence as a dynamic, AI-enhanced product—not a static brochure. Your toolkit will combine WordPress and Elementor with cutting-edge AI solutions like Cursor, MCP, Claude Code, v0, Lovable, Webflow AI, and Relume. This powerful tech stack enables you to develop digital assets at a pace that traditional agencies simply cannot match. With HubSpot as our acquisition foundation, AI-optimized content, strategic local SEO, and seamless automation via n8n and Zapier, you'll create an integrated digital ecosystem that delivers measurable results.
Expect to spend about 70% of your time building and enhancing production websites, with the remaining 30% dedicated to creating targeted creative assets. Your responsibilities span from site architecture and maintenance across multiple properties to design work in Figma/Adobe/Canva, ensuring visual and messaging consistency, implementing HubSpot forms, and conducting performance analysis to guide future development. This isn't a passive design role—your success will be measured by message clarity, brand consistency, media quality, search visibility, and analytical rigor.
If you can showcase end-to-end website builds, demonstrate your approach to funnel optimization, and articulate the strategic decisions that drove meaningful metrics, you'll find your perfect professional home with us.
What you will be doing
- Architect, launch, and refine high-performance WordPress and Elementor websites enhanced by state-of-the-art AI tools
- Develop compelling marketing assets across multiple channels—from conversion-optimized landing pages and targeted advertisements to professional email templates and informative infographics
- Execute comprehensive SEO strategies incorporating technical best practices, local optimization, and AI-enhanced content to maximize visibility
- Design and implement sophisticated funnel automation using MCP, n8n, and Zapier to streamline user journeys and improve conversion rates
What you will NOT be doing
- Implementing conventional, outdated design methodologies or creating bland, cookie-cutter web experiences that fail to engage our target audience
- Operating as a solo contributor disconnected from our innovative team ecosystem—we value collaboration and cross-functional synergy
Key responsibilities
- Drive Alpha School and 2HR Learning's market expansion through exceptional digital experiences that effectively educate prospective families, showcase our unique educational approach, and communicate our brand value through polished, professional marketing materials
Candidate requirements
- Demonstrated professional web design expertise (Note: This position requires specialized web design skills—general software engineers without specific web design focus should refrain from applying)
- Expert-level proficiency with WordPress, Canva, and Cursor development environments
- Established track record of successfully integrating generative AI tools into content creation workflows and web design processes
- Impressive portfolio featuring engaging, high-quality web experiences specifically designed to captivate target audiences, effectively communicate product value propositions, and optimize conversion pathways
You will be working for
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