Social Media Content Creator
$30 USD/hour

Not accepting applications on crossover.com at this time.

Description

Real content doesn't emerge from scheduled calendars. It emerges from being present when it happens.

Texas Sports Academy combines accelerated academics with high-level athletic development. Student-athletes spend each weekday attending class, training on the field, and working in the gym — moments that deserve documentation. Your role is to be there, spot what matters, film it, edit quickly, and publish. No production studio. No lengthy approval process. No marketing brief. Spend four to five hours on campus during weekdays, then your day is complete.

We are bringing on four individuals — one for each of our Dallas, Austin, San Antonio, and Houston locations. You will manage all social content for your assigned campus from the start, with growth in followers and engagement serving as the primary metrics for your performance. This is a part-time position: 20–25 hours weekly at $30 per hour, requiring your presence on-site during weekdays. The work you produce is public, traceable, and entirely your own.

If you already create short-form content that commands attention mid-scroll, submit your application now.

What you will be doing

  • Being on campus 4–5 hours every weekday to film authentic, unscripted moments involving student-athletes using your mobile device
  • Editing and publishing content to TikTok and Instagram Reels the same day — native to each platform, quick, and independent of approval processes
  • Analyzing performance metrics weekly (views, engagement, follower count) to determine what resonates and understand why
  • Refining hooks, video formats, and content themes in response to data insights rather than assumptions alone
  • Sustaining a reliable daily posting rhythm without interruption

What you will NOT be doing

  • Following a content calendar created by others — you control what gets filmed and shared
  • Creating highly polished content requiring multiple days to complete
  • Waiting for creative sign-off before you publish
  • Working from a desk; this role requires you to be on the ground with your phone ready every weekday

Key responsibilities

Develop a rapidly expanding TikTok and Instagram Reels presence for Texas Sports Academy by filming and publishing engaging campus content each weekday.

Candidate requirements

  • Active TikTok and/or Instagram Reels posting history with consistent short-form video content
  • Based in Dallas, Austin, San Antonio, or Houston, TX; this is an on-site weekday role
  • Available for 4–5 hours of on-campus content capture each weekday, Monday through Friday

Nice to have

  • Background in athletics, youth sports, or school environments — comfortable being on the ground among student-athletes
  • Demonstrated sense for trend timing — has adapted trending formats to a specific subject, community, or niche
  • Track record of measurable account growth tied to a consistent posting strategy you can walk through

Meet a successful candidate

Watch Interview
Andrew Allen
Andrew  |  VP of Content Marketing
New Zealand

Andrew had thought he had already lived his life's dream working on Broadway. His life is even better now he found a role with Crossover.

Meet Andrew

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Accept job offer.
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