Director of Parent Advocacy

$200,000 USD/year ^{Pay is set based on global value, not the local market. Most roles = hourly rate x 40 hrs x 50 weeks}  ($100 USD/hour)

• Take full ownership of the enrollment sales pipeline during years 0-1, managing every stage from initial inquiry to executed agreement, meeting conversion targets and maintaining CRM discipline until the 25-student milestone is reached
• Deliver information sessions and campus tours that persuade qualified families while strategically declining those who are not the right match (the ability to say "no" is equally important as securing enrollments)
• Act as the principal point of contact for affluent families investing $40K+ annually, delivering concierge-level service that transforms parents into active advocates
• Establish strong community presence through consistent on-campus visibility during morning arrival (7-9am) and afternoon dismissal (2-4pm), while spending the majority of workdays in external relationship-building activities: coffee meetings, networking, and community collaborations
• Articulate and defend Alpha's AI-driven educational model to parents skeptical about screen time and alternative education approaches
• Mobilize parent ambassadors by creating outstanding experiences that inspire families to actively recruit within their networks

• Maintaining standard 9-5 business hours (early morning availability, late afternoon presence, and evening commitments are essential)
• Executing predetermined playbooks and standardized procedures (you will build operational systems in a startup setting)
• Depending on administrative personnel, marketing departments, or enrollment coordinators (you operate independently)
• Enrolling every applicant who expresses interest (selectivity is a strategic priority)
• Spending your workday at a desk (this role demands consistent community engagement and in-person relationship development)

Drive enrollment sales during the launch phase through year one, then transition focus to developing parent relationships that generate advocacy and fuel organic growth through referrals.

• Currently reside within a commuting distance of one of these campuses OR willing to relocate within 60 days (preference for existing local connections): Santa Barbara, CA; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; Bethesda, MD; Austin, TX; Fort Worth, TX; or Kirkland, WA.
• Legally authorized to work in the U.S. without sponsorship
• 5+ years in a role that involved working with high-net worth clients in a consultative sales or high-touch customer experience role (such as private school enrollment/admissions, luxury sales, hospitality, philanthropy, etc.)
• Demonstrated enrollment/sales funnel success with conversion metrics you can discuss 
• Executive presence and communication skills to earn trust and guide sophisticated decision-making with affluent families 
• Entrepreneurial self-starter comfortable as a solo operator in a startup environment
• Genuine enthusiasm for AI-powered education, with comfort defending the model to skeptical parents who question screen time and non-traditional approaches
• Availability for flexible hours: early mornings (7-9am), late afternoons (2-4pm), evening events (2-3x/month), and weekend activities

Exceptional candidates will have at least one of the items below: 

• Existing network in the local affluent community with established relationships
• Private school or independent school enrollment/admissions leadership experience with proven results
• Sales, business development, or fundraising track record with high-value clients
• Previous startup or early-stage company experience navigating ambiguity and rapid change
• Event planning and community organizing experience creating memorable experiences
• Real estate, development, or major gift fundraising experience working with UHNW individuals