Director of Strategic Parent Engagement
$200,000 USD/year Pay is set based on global value, not the local market. Most roles = hourly rate x 40 hrs x 50 weeks 

San Francisco, CA; Santa Barbara, CA; Palo Alto, CA; Piedmont, CA; Roswell, GA; Bethesda, MD; Charlotte, NC; New York City, NY; Brownsville, TX; Houston, TX; or Kirkland, WA.
In-person
Flexible schedule
full-time (40 hrs/week)
Long-term role

Director of Strategic Parent Engagement   $200,000 USD/year

Description

LOCATION NOTE: This role is campus-based at one of the locations listed below and requires local travel as necessary.

If you are drawn to the idea of introducing families to a fundamentally reimagined approach to education, this position places you at the forefront of that effort.

Alpha operates on principles that differ sharply from traditional schooling. Core academic work is completed in two hours daily via AI-driven platforms. The remaining time is devoted to cultivating real-world competencies—critical reasoning, public speaking, collaborative problem-solving, and meaningful project work. No conventional lectures. No filler assignments. Instead, students experience accelerated mastery and consistently rank in the top 1% nationally. A model like this requires a distinct form of partnership with parents—one that you will lead.

As the campus representative, you will spearhead efforts to expand enrollment, strengthen trust, and cultivate advocacy. You'll facilitate impactful information sessions, establish meaningful community connections, and translate curiosity into committed interest. Your responsibility extends beyond recruitment: you'll serve as the central resource for families throughout their time at Alpha—answering questions, reinforcing commitment, and transforming parents into vocal advocates for the approach.

This is a role defined by trust and independence, with tangible accountability. You will be stationed at a single campus, present on-site regularly, and accountable for measurable results—not merely executing a prescribed plan. If you believe conventional education is failing students—and that a superior alternative exists—this is your opportunity to demonstrate it.

CAMPUSES CURRENTLY HIRING:

  • CA: San Francisco, Santa Barbara, Santa Monica, Piedmont (East Bay)
  • NC: Charlotte
  • NY: New York City
  • TX: Brownsville
  • Puerto Rico: Dorado

What you will be doing

  • Leading the complete parent relationship lifecycle—from initial contact through sustained engagement—for a single campus
  • Delivering persuasive information sessions and personalized discussions that turn interested families into dedicated supporters
  • Acting as the main point of contact for parents—addressing concerns, increasing satisfaction, and ensuring each family feels valued and understood once enrolled at Alpha
  • Establishing credibility and presence via consistent on-site engagement, community partnerships, and targeted outreach initiatives
  • Mobilizing parent advocates to drive referrals and expand community influence

What you will NOT be doing

  • Depending on formulaic sales scripts or superficial outreach methods
  • Assigning relationship-building responsibilities to campus staff or adopting a passive stance
  • Allowing organized parent groups to override or compromise Alpha's educational philosophy
  • Operating remotely—this role requires full immersion in the parent experience and local community

Key responsibilities

Lead enrollment growth and family retention at your assigned campus by managing trusted parent relationships from initial inquiry through ongoing satisfaction and active advocacy.

Candidate requirements

  • Currently reside within commuting distance of one of these campuses: San Francisco, CA; Santa Barbara, CA; Santa Monica, CA; Piedmont, CA; Charlotte, NC; New York City, NY; Brownsville, TX; or Dorado, PR.
  • Legally authorized to work in the U.S. without sponsorship
  • 5+ years of experience with families in education, outreach, or enrollment
  • Exceptional verbal and written communication skills
  • Proven ability to earn trust and guide sophisticated decision-making
  • Deep belief in Alpha's accelerated, high-expectation learning model

Meet a successful candidate

Watch Interview
CeCe
CeCe  |  Lead Guide
United States  

Has the harsh reality of teaching in a broken system worn you down? This compassionate Lead Guide is redefining what it means to support kid...

Meet CeCe

Applying for a role? Here’s what to expect.

Crossover's skill assessment process combines innovative AI power with decades of human research, to take the guesswork, human bias, and pointless filters out of recruiting high-performing teams.

Chat-style
screening interview.
STEP 1

Chat-style
screening interview.

Cognitive 
aptitude test.
STEP 2

Cognitive 
aptitude test.

Prove real-world 
job skills.
STEP 3

Prove real-world 
job skills.

Interview with the hiring manager.
STEP 4

Interview with the hiring manager.

Accept job offer.
STEP 6

Accept job offer.

Pass
proctored test.
STEP 5

Pass
proctored test.

Frequently asked questions

About Crossover

Work examples

This role does not follow conventional school models, nor does it rely on typical parent engagement strategies.

At Alpha, family advocacy functions as a central driver of growth—not merely a support activity. You will facilitate high-trust dialogue, lead events that convert interest into commitment, and build confidence one conversation at a time. Success requires mastery of both the messaging and the model itself. You must understand precisely what distinguishes Alpha—and how to articulate that difference in ways that resonate deeply.

Curious about the narratives you'll help families discover and share? Begin here:

🎥 Why Families Leave Traditional School for Alpha
Listen to three Alpha dads explain their decision to leave conventional education—and the impact Alpha's model has had on their children's confidence, autonomy, and academic progress.
👉 Watch the conversation (24 min)

📘 Alpha's Learning Model: The Science Behind 2x Results
This document outlines the educational foundation you will champion. Familiarize yourself with the academic framework before building advocacy momentum.
👉 Read the whitepaper

🔥 Testing Is Not the Problem—Low Standards Are
Alpha does not shy away from standardized testing. We embrace it fully. If you seek a school that minimizes rigor or lowers expectations, do not apply. But if you believe in maintaining high standards—and supporting every student in meeting them—begin here.
👉 Watch MacKenzie explain (3 min)

🎙️ Student Perspective: Rourke on Switching to Alpha
A 12-year-old former NYC student shares, in her own words, why her family relocated for Alpha, and what education feels like when it prioritizes mastery over rote memorization.
👉 Watch the student interview (18 min)

🎬 Inside the Classroom: 2-Hour Learning in Motion
A brief visual overview of Alpha's operational model, from AI-driven instruction to the guides who facilitate it.
👉 Quick look (1 min)

Meet some people who've landed similar jobs

Why Crossover

Recruitment sucks. So we’re fixing it.

The Olympics of work

The Olympics of work

It’s super hard to qualify—extreme quality standards ensure every single team member is at the top of their game.

Premium pay for premium talent

Premium pay for premium talent

Over 50% of new hires double or triple their previous pay. Why? Because that’s what the best person in the world is worth.

Shortlist by skills, not bias

Shortlist by skills, not bias

We don’t care where you went to school, what color your hair is, or whether we can pronounce your name. Just prove you’ve got the skills.

Crossover Logo White
Follow us on
Have a question?

Get answers to common questions using our smart chatbot Crosby.

HELP AND FAQs

Join the world's largest community of AI first Remote WorkersAI-first remote workers.