Description
You’ll be the reason new Alpha campuses take off.
This role is your chance to shape the launch of high-performing, tech-forward schools — not through billboards or brand ads, but by building trust where it matters: in the community. You’ll identify high-impact local partners (think: prestigious preschools, top-tier enrichment centers, parenting influencers), coordinate city-specific campaigns, and drive qualified leads straight into the hands of our admissions team.
Unlike typical outreach roles, this job is fully remote and deeply tech-enabled. You’ll use AI to streamline your workflows, prioritize outreach, and automate follow-ups — giving you more time to focus on what moves the needle: strategic relationships and scalable, partner-led activation. You’ll own the top of the funnel in new markets and know exactly how your work drives enrollment.
Alpha is a radically different school model. Students progress at their own pace, guided by adaptive learning apps and hands-on coaching — not lectures and worksheets. We’ve proven it works. Now, we’re expanding to more cities — and we need you to make sure the right families hear about us first.
What you will be doing
- Building and managing strategic partnerships with local organizations that influence Alpha’s target families.
- Equipping partners with messaging, materials, and campaign support to run aligned, high-performing local activations.
- Capturing and qualifying partner-generated leads, documenting context in the CRM, and handing them off cleanly to admissions.
- Using AI tools to streamline outreach, schedule follow-ups, track partner engagement, and maintain accurate CRM records.
- Updating internal SOPs, playbooks, and FAQs to reflect the latest learnings from the field.
What you will NOT be doing
- Sitting in strategy-only meetings — this is a roll-up-your-sleeves execution role.
- Traveling or working in the field — all partner management and activation happens remotely.
- Managing ongoing family relationships or enrollment workflows — that’s owned by admissions.
- Waiting on marketing to move — you’re the one building the local buzz and demand, directly.
Key responsibilities
Drive top-of-funnel awareness and qualified lead generation for new Alpha campuses through remote, partner-led local outreach.
Candidate requirements
- 3+ years in community partnerships, grassroots outreach, or local relationship-building roles.
- Experience managing a pipeline, from outreach to follow-up and conversion, independently.
- Track record working with high-trust audiences (e.g. HNW families, executive stakeholders).
- Proficiency with CRM tools (e.g. HubSpot) and comfort using AI to boost workflow efficiency.
- Able to flex hours for partner events or deadlines (some evenings/weekends as needed).
- Must be based in the U.S. or Canada and authorized to work without sponsorship.
You will be working for
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