Description
These days, everyone is talking about AI this and AI that. Even your grandmother probably has an opinion about ChatGPT. However, many organizations still struggle to integrate AI technologies into their product offerings and market them effectively. At Trilogy, we diverge from the norm by not only developing cutting-edge AI-powered products but also by mastering the art of positioning these innovations as industry pacesetters.
In this role, you'll spearhead the successful launch and widespread adoption of our AI products. This role is tailored for those who thrive in dynamic environments and are eager to use strategic product positioning, precise audience segmentation, adept content creation, and optimized channel management to set market trends. Unlike typical marketing roles which may concentrate on either product development or go-to-market strategies, this position grants you the unique dual opportunity to influence both the internal and external narratives around pioneering AI technologies.
You will be immersed in activities that range from analyzing market trends and developing unique value propositions to crafting targeted campaigns and optimizing digital channels. Your work will ensure that our AI products do not just enter the market, but lead it.
We're looking for someone who is skilled in strategic thinking and planning and possesses a keen aptitude for data analysis, customer insights, and content development. If you're ready to take on a role where you can genuinely shape the future of AI in the marketplace and help Trilogy lead from the front, we encourage you to apply. Join us in defining the next generation of AI applications and how they're introduced to the world.
What you will be doing
- Strategic Product Positioning: Develop and execute go-to-market strategies that establish Trilogy's AI products as industry leaders.
- Audience Segmentation and Targeting: Analyze customer data to segment and target effectively, ensuring messaging resonates with the right audiences.
- Content Creation and Curation: Produce and manage AI-powered content across various formats to educate and engage target audiences.
- Channel Optimization: Optimize marketing channels to maximize reach and impact, assessing campaign performance for improvements.
Key responsibilities
- Successfully launch and facilitate the widespread adoption of Trilogy’s AI-powered products
Candidate requirements
- 2+ years of experience in product marketing
- Proven track record of developing and executing successful go-to-market strategies that drive product adoption and revenue growth
- Hands-on experience with AI-driven marketing automation, content management, and CRM tools
How it works
Applying for a role? Here’s what to expect.
We’ve curated a series of steps that take the guesswork (and cognitive bias) out of recruiting the best person.
STEP 1
Pass Cognitive Aptitude Test.
STEP 2
Pass English Proficiency Test.
STEP 3
Prove Real-World Job Skills.
STEP 4
Ace An Interview Or Two.
STEP 5
Accept Job Offer.
STEP 6
Celebrate!
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Why Crossover
Recruitment sucks. So we’re fixing it.
The Olympics of work
It’s super hard to qualify—extreme quality standards ensure every single team member is at the top of their game.
Premium pay for premium talent
Over 50% of new hires double or triple their previous pay. Why? Because that’s what the best person in the world is worth.
Shortlist by skills, not bias
We don’t care where you went to school, what color your hair is, or whether we can pronounce your name. Just prove you’ve got the skills.
