Traditional channel sales models are breaking down. The majority of partner managers spend their time maintaining underperforming accounts or servicing legacy relationships that lack growth potential. At the same time, Generative AI is fundamentally transforming product distribution and partnership ecosystems, yet many organizations continue to rely on manual processes and intuition to identify resellers.
GFI operates under a different framework. We leverage AI to discover, assess, and onboard a new category of reseller: partners who recognize emerging market shifts and are prepared to act immediately. We connect with partners who align with our strategy, accelerate their onboarding, and equip them with AI-generated sales assets designed to convert from the outset. In this position, you will not be a passive participant in a traditional channel structure. You will design and operate a results-driven revenue system.
This position does not involve waiting for partner inquiries, maintaining established accounts, or executing outdated strategies. You will use AI to pinpoint high-value partner opportunities, develop rapid onboarding frameworks that drive conversion, and enable new accounts to produce revenue in a matter of weeks. If you operate with a proactive acquisition mindset and already apply AI tools to gain competitive advantage, this role will suit you. If your preference is to "nurture relationships" and participate in scheduled business reviews, this is not the right opportunity.
If speed, scalability, and AI-first execution define your approach, we invite you to build this next-generation channel alongside us.
Crossover's skill assessment process combines innovative AI power with decades of human research, to take the guesswork, human bias, and pointless filters out of recruiting high-performing teams.






It’s super hard to qualify—extreme quality standards ensure every single team member is at the top of their game.
Over 50% of new hires double or triple their previous pay. Why? Because that’s what the best person in the world is worth.
We don’t care where you went to school, what color your hair is, or whether we can pronounce your name. Just prove you’ve got the skills.